Samsung Unveils Next Generation Washer & Dryer Integrating Top Advancements from Global Portfolio
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New ‘Purple Pair’ product line the world’s biggest washer and dryer includes Bubble Wash and Vibration Reduction Technology to make laundry easier, faster and more eco-friendly
Samsung Electronics Co. Ltd., a global leader in consumer electronics, today unveiled a new line of washing machines to the Middle East market incorporating the latest advancements from the company’s global portfolio. The ‘Purple Pair’ (WD0150VDX), the world’s biggest washer and dryer and the number 1 best seller in the US, is a flagship model of the line bringing a series of innovations to consumers looking to clean better, faster and in a more environmentally-friendly way.
One of the key adaptations is the use of Bubble Wash Technology, which allows users to achieve the same powerful wash performance associated with hot water temperatures but in colder temperatures—saving on electricity consumption. The system also offers gentle fabric care for delicate materials, generating foam by dissolving detergent with air and water before the normal cycle starts. This bubble is distributed evenly and penetrates into the fabrics faster than regular detergents, providing thorough cleaning to fabrics with less damage than traditional washers as the cleaning bubbles act as a cushion.
The Purple washer and dryer also features an extra-large 17 kilogram capacity for washing and 10 kilogram capacity for drying with a 1300 RPM maximum spin speed, resulting in fewer loads each week. Equipped with Samsung’s Diamond Drum, the diamond-shaped contact surface has smaller drain holes that significantly reduce the number of fabric snags, prolonging the life of delicate and fragile clothing.
Integrated into an overall home décor or used to bring flair to the traditional laundry room, the ‘Purple’ washer and dryer line can be lifted with pedestals or stacking kits for added convenience.
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2009 consolidated sales of US$116.8 billion. Employing approximately 174,000 people in 193 offices across 66 countries, the company consists of eight independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Semiconductor and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.