Coming soon in town: The future of movies
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Sophie Le Ray, CEO of Naseba; Nicholas Watson; Shivani Pandya, Managing Director of DIFF; Abdulhamid Juma; Shawn Brixey; and John Davis at the DIFF office.
Ever wonder what movies will be like 20 years from now? Wonder no more.
Dubai is set to host the first-ever summit on cinematic innovation on December 8 and 9 where A-listers from the world of movie technology will drop by.
The event will see around 200 guests, including speakers ranging from Alvy Ray Smith, the co-founder of Pixar animation studio, to Lauren Shuler Donner, producer of the X-Men film franchise.
The event will take place around the same time as the Dubai International Film Festival (DIFF), which will be held from December 9 to 16. The summit will delve into what audiences will experience when they go into the cinema in the future, an experience that is set to be quite different from today, said John Davis, president of the Center for New Cinema (CNC), which is working with the DIFF to hold the summit.
“It will be a much more real experience, almost like you’re inside the movie,” Davis said. He noted movies in the future will use three-dimensional ambisonic sound, which will help recreate the movie’s setting around the viewer.
“Say you’re watching a horror movie and the main character is walking down a very scary hallway, with ambisonic sound you could create that feeling around yourself like you’re in the hallway with that person,” Davis said.
Creative director at the CNC, Shawn Brixey, said movies 20 years from now will be beyond the imagination of most people.
“Imagine a film that while it’s being projected actually has context awareness, it knows the age of audience members, it knows if they’ve been shopping, what they’ve bought,” he said, adding that all these details will be taken into account to make the movie-watching experience more exciting.
“We’re talking about a paradigm shift. We can see things in ways no one can imagine,” Brixey said.
“The summit is like being on top of the Burj Khalifa, it places us on a position so much higher that we can see over the horizon before it’s coming,” Brixey said.
Abdulhamid Juma, Chairman and CEO of the DIFF, said due to Dubai’s geography, individuals from around the world will get a taste of the technology being used in movie-making 20 years from now.
“This summit could easily happen in the US, but how many people would have access from this region, from Asia, from Europe to fly to the US?” Juma said.
“In Dubai it opens the door for everyone to come, people can fly in from India, from Australia, from South Africa from the Arab World and from the US to come and see what the future of cinema has to offer,” he said.
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